Unimog: Watmough’s Forestry celebrates birthday with Mercedes-Benz

Adam Watmough called in at official dealer Arthur Ibbett to collect a spare tyre for his 1996 off-roader – only to come away intent on buying a new vehicle. 

“It was the most expensive tyre I’d ever bought,” said the owner of Watmough’s Forestry, who confirmed the order for his UGE implement carrier the following day. 

Delivery of the new Unimog coincided with the 21st anniversary this month of the company that bears his name. Watmough’s Forestry provides a comprehensive range of arboreal and hedge-cutting services to commercial and domestic customers located throughout Leicestershire and beyond. 

A U535 variant, the vehicle employs a Euro VI Step E 7.7-litre in-line six-cylinder engine that produces 260 kW (354 hp) and maximum torque of 1,380 Nm. It is paired with the Opti-drive automated manual transmission purpose-designed by Daimler Truck engineers to manage the increased outputs from the most powerful Unimog engine, which was introduced in 2021. 

An optional alternative to the standard-fit manual gearbox, the Opti-drive system offers improved gear change co-ordination and clutch control to produce the quicker shifts that translate into a smoother ride and improved fuel-efficiency.   

READ MORE: Mercedes-Benz Unimog appoints AM Agri as new dealer

Another new feature specified by Adam is Comfort steering, which makes it easier for drivers to turn the wheel at low, manoeuvring speeds, or when stationary, and is particularly helpful when the vehicle is fitted with large-volume tyres or heavy front implements. The electrohydraulic steering delivers a ‘feel’ that adapts to the driving situation. 

Neither a truck, nor a tractor, the Mercedes-Benz enjoys a reputation as the ultimate off-roader, while also achieving impressive on-road speeds of up to 56 mph (where applicable). All Unimogs have 4x4 chassis with single rear wheels, while gross weights vary from 7.5 to 16.5 tonnes – Watmough’s Forestry’s new vehicle is rated at 12.7 tonnes GVW. 

Adam Watmough (Image: PR)

Adam already had experience of the Unimog’s strength and reliability, having purchased his first, pre-owned example, a U2150, nine years ago. 

“I’ve always sourced my parts from Arthur Ibbett as they’re not too far from me, and provide a fantastic service,” he said. 

Recalling the day on which he resolved to buy his latest Unimog, Adam continued: “I’d been considering another secondhand example, and just put my head round the door of the sales office to say ‘hello’ and see if anything was available.  

“By the time I’d been through everything with sales executive Nick Suddes, though, I realised there wasn’t much of a financial incentive to buying used, and that I might as well order one straight from the factory.” 

Key to the appeal of doing so for the image-conscious business owner was the fact that a new vehicle could be supplied in Mercedes-Benz Tourmaline Green, a near identical shade to his established corporate colour.  

“I’ve saved a lot of money by not having to get a secondhand vehicle resprayed,” said Adam. “I could also tailor the specification precisely to my work and am benefiting from the peace of mind that comes with the manufacturer’s three-year warranty.  

“Plus, I have to confess to a bit of an addiction with shiny new toys. The contrast between our two Unimogs in terms of comfort and the overall driving experience could not be more stark and illustrates how far the technology has moved on over the last quarter of a century. The older vehicle is pretty basic, whereas the new one has air-conditioning, heated seats, electric windows and electrically-adjusted door mirrors. It’s an absolute joy by comparison.”   

Adam's Unimog U535 and U2150 (Image: PR)

The U535 is equipped with a front PTO (power take-off) and a hydraulics package, and arrived with a factory-built, three-way tipping body, onto which EH Hutton Coachbuilders, also of Melton Mowbray, mounted a ‘chip box’ body with side-hinged rear doors.  

The Unimog also has a lockable, front-mounted toolbox, while Arthur Ibbett fitted the agricultural hydraulic pickup hitch that allows it to tow a wood chipper or a second chip box trailer.  

“I was able to justify the investment in a second Unimog because demand from commercial, utility and domestic customers has been so strong and we’re looking forward to another very busy year,”said Adam. “Having the two vehicles means we save on the cost of hiring in additional equipment and effectively gives us our own, rolling workforce. 

“We spend a lot of time off road, of course, where the Unimog is in its element. But it’s also a lot more economical than a conventional tractor when we’re on the road. Our agricultural licence means that provided I’m satisfied they’re competent to do so, any of the guys can drive it as long as we stay off the motorway.”  

Adam’s 20-year-old son Harry works alongside him in the family business and has just started driving the older Unimog. The new vehicle is also a hit with 13-year-old Toby and Angus, aged 11, especially when their dad uses it for the ‘school run’. 

“The Unimog creates a lot of interest when I pull up, beacons flashing and towering above the other parents’ cars,” added Adam. “I’ll give them a quick toot on the airhorn and the kids’ faces light up.” 

watmoughsforestry.co.uk